Customers include everyone from celebrities to politicians to your neighbor down the street: anyone who values tradition, innovation and self-expression. The Ray-Ban brand has become synonymous with effortless, laid-back style. They caught on quickly, and the brand became known for this classic design. In 1937, Ray-Ban started selling their Aviator sunglasses to the public. The color, size and standard teardrop shape of the lenses served a practical purpose for flyers. Army in the 1930s to shield their eyes from glare and prevent altitude sickness and headaches. Ray-Ban first designed a line of what are now called “ aviators” for pilots in the U.S. Ray-Ban Aviators - as well as their other popular designs, like the Wayfarer and Clubmaster styles - blend form with function, which has led to their enduring reputation and universal appeal. Ray-Ban got its start making eyewear for pilots in the 1930s before eventually marketing these now recognizable sunglasses to the general public.
Thinking about buying a pair of Ray-Bans? If so, you’ll be in good company: The brand’s iconic sunglasses have been spotted on countless actors, rock stars and even U.S.
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